A Amapô existe desde 2004, quando Carolina Gold e Pitty Taliani resolveram juntar suas ideias para criar a primeira colecção da marca. Esta foi comercializada por lojas multipartas que deram visibilidade ao trabalho fazendo com que a Amapô começasse a ficar conhecida.  Já no inicio a Amapô mostrou a que veio; foco em estamparia exclusiva, cores forte e roupas confortáveis.
Em abril de 2005, a marca entrou para o AminHotSpot, evento idealizado e organizado por Paulo Borges para apresentar novos estilistas `a mídia e ao mercado da moda. Já em seu primeiro desfile a imagem Amapô se firmou como uma das mais criativas e fortes da cena, recebendo belas críticas dos melhores jornalistas de moda do Brasil. Após esta exposição, novos pontos de venda foram conquistados, inclusive fora do país, em Tóquio e em Nova York. Além disso, as designers começaram a realizar parceirias desenhando estampas para grandes empresas como O Boticario, de cosméticos, a New Order de calçados e acessórios.
A Amapô continuou participando do evento atéseu término em outubro de 2008. Desde então a marca se estruturou cada vez mais, tornando-se mais forte comercialmente. Em janeiro de 2008 a Amapô realizou seu primeiro desfile, inverno 2008,no São Paulo Fashion Week, o maior evento de moda da América Latina, sendo assim integrada ao grupo de marcas mais importantes do cenário brasileiro
Hoje em dia a Amapô apresenta seu desfile no São Paulo Fashion Week.
Amapô: Printing the World

AMAPÔ was created in 2004 when Carolina Gold and Pitty Taliani decided to join creative forces making what would be AMAPÔ’s first collection.
The line started selling to boutiques all over Brazil and very soon a buzz was created about the brand’s exclusive and exquisite prints, bold colors and innovative style.
In April 2005 AMAPÔ started showing the collections at The Amni Hot Spot, an important fashion event organized by Paulo Borges from Sao Paulo Fashion Week, to promote emerging talent. In their first show AMAPÔ was said to be by far the most creative and intriguing designers on the Brazilian fashion scene. Since then, AMAPÔ has been changing the face of fashion, getting excellent reviews and setting a new level in the Brazilian fashion market.
In January 2008, AMAPÔ became part of the most important fashion event in Latin America and one of the most important in the world, Sao Paulo Fashion Week.
Ever since, their shows – much to the pleasure of the audience and the Brazilian fashion media – are always a big event, engaging an active discourse on contemporary art and fashion.
The clothes are aimed and target a new generation, and the market is global. The collections are sold in Brazil, Japan, USA, Italy and Dubai.
Their unique styles and prints make their creations a favorite worn by many actors, trend setters, bands and musicians such as Justice, Beiruth, M.I.A., Diplo and The Killers to name a few.
Gold and Taliani have applied their talent and creativity in successful partnerships with companies like FIAT, O Boticario and Surface to Air Brazil.   With ability to merge fashion forecasting with advertising, they can create and develop designs, products, prints and multi media merchandising.
Their ideas and products reach a wide audience and foster appreciation and creative progression of design.AMAPÔ: Printing the world!!!